Comments on: Plane Stupid’s striking new ad

By: Joshua Nelson

Joshua Nelson — Mon, 23 Nov 2009 00:15:13 +0000

I don’t know, I think it is somewhat necessary to show the severity of the situation with the occasional shock ad. I think this one is well done.

By: Kieran

Kieran — Sat, 21 Nov 2009 17:08:32 +0000

The first few frames, with YouTube quality I couldn’t tell they were bears.

It is well constructed but you’re right they have jumped on the polar bear band wagon. I’m certainly more concerned with drought affecting people than polar bears, perhaps thats wrong?

Fits the marketing peoples spec better. Cute bears versus the distress of africans? Bears every time.

By: Michael

Michael — Sat, 21 Nov 2009 16:44:04 +0000

I don’t like shock adverts, I know you’re not supposed to but still. The message they’re trying to put across doesn’t seem to have anything to do with the unpleasantness of seeing polar bears splattering on top of buildings and stuff like that.

By: Jeremy

Jeremy — Sat, 21 Nov 2009 15:06:51 +0000

Indeed, and some might consider that in bad taste.

I’m a little torn myself. I think it’s well done and nicely surreal. What I’m not so keen on is the polar bears again – is the melting of the arctic the only consequence of climate change. Most people, if forced to choose between being able to fly, and having polar bears, would choose the flying.

By: Kieran

Kieran — Sat, 21 Nov 2009 14:16:11 +0000

It’s a bit September 11th.